Services
What we do
Reviews
Client Success Stories
Jimmy’s attention to detail is second to none and has a great ability to make something extremely complex simple and effective. I have great trust in Knowing that he has a wealth of knowledge from years of experience in some of the worlds best sport fisheries. He set up my outriggers on Mini Chiefie 3.0 for my style of fishing and executed it to perfection with beautiful workmanship and finishing.
Dwayne Sweeny,
Mini Chiefie 3.0
We initially started working with Advanced Sportfishing when we got Jimmy to do a couple of Sonar coaching sessions for us which were invaluable to our fishing. But that’s not all, finding specialised sportfishing gear in New Zealand can be a challenge, as many shops tend to stock the same basic tackle. However once we found Jimmy and Advanced Sportfishing it was a game changer! Jimmy has an impressive selection of the unique gear and little details that truly enhance our fishing success. The personalised service and expert advice made all of the difference. If you’re serious about fishing and want to up your game, advanced Sportfishing is the place to go.
Kelly Chambers,
Ruckus Sportfishing
Had Jimmy onboard to help clear up the tuning of our Furuno TZT3 set up, after years of guess work. Within a couple of hours he had us marking multiple fish and performing better than ever expected.
Chris Riley,
Notorious
I was referred to Jimmy by a highly respected Game Fisherman, so I reached out to him for assistance with setting up new outriggers and a full teaser system. James spent a couple of days with us, providing excellent coaching on how to operate the new Sonar System. We thoroughly enjoyed his company on the boat.
James Consistently demonstrated genuine knowledge, meticulous attention to detail and a willingness to go the extra mile. We look forward to fishing with him again in the future.
Mike Callagher,
Ironclad
I had the privilege of having Jimmy as Captain onboard my 90′ sportfishing vessel for 6 years. Our program was very intense, travelling all over to some of the best fisheries the world has to offer. In this time we caught over 5500 billfish and always had an incredible experience wherever we went. A lot of this is thanks to Jimmy, he always operated the boat in a safe manner, he maintained the vessel to extremely high standard and he always put us on the fish. Jimmy is honest, respectful and exceptionally hard working and I’m sure he will have great success with his new business venture, Advanced Sportfishing!
Jaruco Sportfishing,
90' Jarrett Bay
I have hired Jimmy as a fishing guide/captain onboard my 61′ Viking a number of times. He has fished with us in Costa Rica and in Mexico and no matter the destination his experience has added to our success in a huge way. Each year I fly Jimmy from New Zealand to Mexico to fish the Bisbee’s tournament series with us where he works diligently from sun up to sun down looking for that next fish. Jimmy has become a lifelong friend and we wouldn’t hesitate to recommend his services to anyone looking to enhance their fishing skills.
Bobby Walters,
Down Time

Meet
Jimmy
Jimmy Started his professional career in New Zealand working on high end charter boats such as “Amokura” and “Arenui”. After doing 4 seasons in New Zealand Jimmy started his world tour fishing in destinations such as Vanuatu, Great Barrier Reef, Costa Rica, Mexico, Panama, Seychelles, Nova Scotia, Madeira, and many more. Through his travels Jimmy learnt a huge range of advanced techniques which he has now bought back to the New Zealand Fishery.
Jimmy has operated some high-profile vessels such as the “Carol Libby” on which they caught the world record for most Blue Marlin in a day (34) and most Blue Marlin in a single season (881). After this Jimmy went on to operate one of the most recognizable Sportfish vessels in the world, the 90’ Jarrett Bay “Jaruco”. Onboard this vessel Jimmy released over 3500 billfish with his best day being 157 Striped Marlin in Magdelena Bay, Mexico.
